Webcast

Consumer Electronics Briefing: What is driving consumers to buy laptops in today's market?

New netbooks computers experiencing explosive sale growth, but will it last?

With the skyrocketing sales growth in netboook PC's last year, and the availability of hundreds of thousands of online product reviews, Biz360 conducted a groundbreaking study analyzing consumer opinions from leading review sites to gauge consumer satisfaction with current netbooks models.

Using it's new Opinion Insights measurement research system, the company analyzed consumer feedback on the most popular Netbooks PC brands. The results are in and we invite you to join Biz360 Senior Analyst Stephen Foster for this complimentary webcast where he'll share:

How the top laptop brands rank among online consumers?
Which attributes are driving consumer laptop and netbook advocacy right now?
Which attributes represent competitor strengths/weaknesses and opportunities to increase market share?
Which brands are getting the most positive and negative feedback?

In today's Web 2.0 world, consumers share information online that directly influences the behavior of others. The study demonstrates how breakthrough technology can analyze opinions from thousands of review websites and provide you with real-time, cost-effective consumer research.

The presentation will demonstrate how the explosion of online reviews can benefit you directly:

How do customers rate my brand, product, models and features against those of my competitors?
Which features are most influential to focus on in my marketing communications messages?
Which consumer electronics review sites influence my customers the most?
What do I need to change in my products and features to increase sales?

More information on the analysis

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