Biz360 Executive, Anthony Priore to Speak at Henry Stewart Los Angeles
SAN MATEO, Calif. — November 9, 2007 — Biz360® Inc., the leading provider of
media and market
intelligence solutions,
today announced
that its Chief
Marketing Officer,
Anthony Priore,
will join other
industry leaders
to discuss best
practices for managing
and measuring marketing
performance at
the Marketing Operations
Symposium in Los
Angeles, California
on Monday, November
12, at 4:10 pm
PST entitled: "Best
Practices for Managing
and Measuring Marketing
Performance: An
Executive Roundtable"
Mr. Priore will be participating in this panel discussion with marketing executives from SMBs to large enterprises who will share their best practices and key insights from their ongoing journeys into marketing accountability. Panelists will offer their insights
- Trials and tribulations on the journey to marketing accountability
- The marketing metrics they chose and why
- The role and scope of Marketing Operations in their organizations, including what is and isn't working
- Their marketing dashboard development process and challenges
- Practical recommendations for creating a dashboard
- Guidance for securing executive leadership and buy-in for the Marketing Operations function and key initiatives
Lessons learned
Henry Stewart, the world's leader in the Digital Asset Management ("DAM") and
Marketing Operations
events, is simultaneously hosting the 20th Digital Asset Management
and Marketing Operations Symposium
November 12-13
at the Renaissance Hollywood Hotel, Hollywood, California.
For more information, visit http://www.damusers.com/LA_12_November_2007.php.
About Biz360, Inc.
Biz360 delivers media and market intelligence solutions to Global 2000 business
decision makers,
providing them with a 360-degree view of their marketplace.
The company gathers and analyzes the vast amount
of traditional
and social media about an organization, its brands, its competitors
and its products to deliver real-time
insights that
help our clients shape market perception, respond to competitive
threats, evaluate trends and issues and improve
the return on
their marketing investments.
Our clients include industry-leading,
global companies,
such as AAA, Aetna,
AstraZeneca and Sun Microsystems. Biz360 can be
reached at 866.424.9360
or www.biz360.com.
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